{"id":31317,"date":"2018-04-03T00:00:00","date_gmt":"2018-04-03T00:00:00","guid":{"rendered":"https:\/\/profaj.com\/firma-sahipleri-ve-yoneticileri-icin-google-analytics-egitimi\/"},"modified":"2018-04-03T00:00:00","modified_gmt":"2018-04-03T00:00:00","slug":"firma-sahipleri-ve-yoneticileri-icin-google-analytics-egitimi","status":"publish","type":"post","link":"https:\/\/profaj.com\/en\/firma-sahipleri-ve-yoneticileri-icin-google-analytics-egitimi\/","title":{"rendered":"Firma Sahipleri ve Y\u00f6neticileri i\u00e7in Google Analytics E\u011fitimi"},"content":{"rendered":"

\"Google<\/span><\/p>\n

30 Mart Cuma g\u00fcn\u00fc t\u00fcm firma sahibi veya y\u00f6neticisi m\u00fc\u015fterilerimize \u00f6zel d\u00fczenledi\u011fimiz Google Analytics e\u011fitimimizi<\/strong> yeni ofisimiz Sunucu Plaza\u2019da ger\u00e7ekle\u015ftirdik.<\/span><\/p>\n

E\u011fitimde Anlat\u0131lan Konu Ba\u015fl\u0131klar\u0131 Nelerdi?<\/strong><\/h6>\n

E\u011fitime m\u00fc\u015fterilerimizin ilgisi olduk\u00e7a b\u00fcy\u00fckt\u00fc. Saat 09.00\u2019da kahvalt\u0131yla ba\u015flayan e\u011fitime farkl\u0131 sekt\u00f6rden bir \u00e7ok firma sahibi ve y\u00f6neticisi kat\u0131larak birbirleriyle tan\u0131\u015fma f\u0131rsat\u0131 buldular. Reklam Direkt\u00f6r\u00fcm\u00fcz Burak Ta\u015fp\u0131nar\u2019\u0131n e\u011fitmenli\u011fini \u00fcstlendi\u011fi e\u011fitimde a\u00e7\u0131k b\u00fcfe kahvalt\u0131 sonras\u0131nda teknik detaylara girilmeden m\u00fc\u015fterilerimizin web siteleriyle ilgili f\u0131rsatlar\u0131n neler oldu\u011fu incelendi. Bunun yan\u0131 s\u0131ra e-ticaret yapan sitelerdeki sat\u0131\u015f\u0131 artt\u0131ran fakt\u00f6rlere de\u011finildi ve g\u00fcn\u00fcm\u00fcz\u00fcn dijital medya trendi Google Analytics\u2019in<\/strong> nas\u0131l okunmas\u0131 ve yorumlanmas\u0131 gerekti\u011fi \u00f6rneklerle anlat\u0131ld\u0131. Web sitesine gelen potansiyel m\u00fc\u015fterilerin \u00f6zellikleri, hangi yollar\u0131 kullanarak hangi davran\u0131\u015flar\u0131 ger\u00e7ekle\u015ftirdikleri veya hangi yollardan sonra web sitelerini terk ettikleri Google Analytics<\/strong> kullanarak incelendi.<\/span><\/p>\n

E\u011fitimde \u00f6rnek olarak Profaj\u2019\u0131n Google Analytics<\/strong> hesab\u0131 ele al\u0131nd\u0131 ve firma sahipleri ve y\u00f6neticilerinin en \u00e7ok i\u015fine yarayabilecek 6 rapor \u00f6rne\u011fi haz\u0131rlanarak bu raporlar yorumland\u0131. Raporlar yorumlan\u0131rken kat\u0131l\u0131mc\u0131lardan gelen sorular da yan\u0131tland\u0131. <\/span><\/p>\n

\"Google<\/span><\/p>\n

Yakla\u015f\u0131k 3 saat s\u00fcren Firma Sahipleri ve Y\u00f6neticileri i\u00e7in Google Analytics E\u011fitimimize<\/strong> Dr. Oetker, \u00c7imstone, \u00c7ittur, Cemeteks, Ofis Alsancak, AKG Gazbeton, Yal\u0131spor, \u00d6zel Ku\u015fadas\u0131 Hastanesi gibi Ege\u2019nin ve T\u00fcrkiye\u2019nin \u00f6nde gelen firmalar\u0131ndan 16 y\u00f6netici ve firma sahibi kat\u0131l\u0131mc\u0131 olarak yer ald\u0131.<\/span><\/p>\n

\"Google<\/p>\n

Firma Sahipleri ve Y\u00f6neticileri i\u00e7in Google Analytics E\u011fitimimizle<\/strong> kat\u0131l\u0131mc\u0131lara b\u00fcy\u00fck katk\u0131 sa\u011flayarak ev sahipli\u011fi yapt\u0131\u011f\u0131m\u0131z i\u00e7in olduk\u00e7a mutluyuz.<\/span><\/p>\n

E\u011fitime olan ilgi ve taleple birlikte \u00f6n\u00fcm\u00fczdeki s\u00fcre\u00e7te m\u00fc\u015fterilerimizin dijital pazarlama alan\u0131nda i\u015fine yarayabilecek bir \u00e7ok farkl\u0131 e\u011fitim organize etmeyi planl\u0131yoruz.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

30 Mart Cuma g\u00fcn\u00fc t\u00fcm firma sahibi veya y\u00f6neticisi m\u00fc\u015fterilerimize \u00f6zel d\u00fczenledi\u011fimiz Google Analytics e\u011fitimimizi yeni ofisimiz Sunucu Plaza\u2019da ger\u00e7ekle\u015ftirdik. E\u011fitimde Anlat\u0131lan Konu Ba\u015fl\u0131klar\u0131 Nelerdi? E\u011fitime m\u00fc\u015fterilerimizin ilgisi olduk\u00e7a b\u00fcy\u00fckt\u00fc. Saat 09.00\u2019da kahvalt\u0131yla ba\u015flayan e\u011fitime farkl\u0131 sekt\u00f6rden bir \u00e7ok firma sahibi ve y\u00f6neticisi kat\u0131larak birbirleriyle tan\u0131\u015fma f\u0131rsat\u0131 buldular. Reklam Direkt\u00f6r\u00fcm\u00fcz Burak Ta\u015fp\u0131nar\u2019\u0131n e\u011fitmenli\u011fini \u00fcstlendi\u011fi e\u011fitimde…<\/p>\n","protected":false},"author":1,"featured_media":31318,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[656],"tags":[639,557,559,587,560,657],"yst_prominent_words":[],"class_list":["post-31317","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bloghaberler-en","tag-adwords-reklam-ajansi-en","tag-dijital-pazarlama-en","tag-dijital-reklam-en","tag-dijital-reklam-ajansi-en","tag-dijital-reklamcilik-en","tag-google-analytics-en"],"_links":{"self":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts\/31317","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/comments?post=31317"}],"version-history":[{"count":0,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts\/31317\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/media\/31318"}],"wp:attachment":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/media?parent=31317"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/categories?post=31317"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/tags?post=31317"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=31317"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}