{"id":31376,"date":"2017-05-02T00:00:00","date_gmt":"2017-05-02T00:00:00","guid":{"rendered":"https:\/\/profaj.com\/turizm-acentalari-ve-otellere-ozel-turizm-sektorunde-dijital-firsatlar-etkinligi\/"},"modified":"2017-05-02T00:00:00","modified_gmt":"2017-05-02T00:00:00","slug":"turizm-acentalari-ve-otellere-ozel-turizm-sektorunde-dijital-firsatlar-etkinligi","status":"publish","type":"post","link":"https:\/\/profaj.com\/en\/turizm-acentalari-ve-otellere-ozel-turizm-sektorunde-dijital-firsatlar-etkinligi\/","title":{"rendered":"Turizm Acentalar\u0131 ve Otellere \u00d6zel Turizm Sekt\u00f6r\u00fcnde Dijital F\u0131rsatlar Etkinli\u011fi"},"content":{"rendered":"

Dijital d\u00fcnyan\u0131n yeni trendleri ile <\/b>marka bilinirlili\u011fini ve sat\u0131\u015flar\u0131n\u0131 artt\u0131rmak isteyen turizm sekt\u00f6r\u00fcnden firmalar ile \u201c<\/span>Turizm Acentalar\u0131 ve Otellere \u00d6zel Turizm Sekt\u00f6r\u00fcnde Dijital F\u0131rsatlar\u201d <\/b>etkinli\u011fimizi <\/span>\u0130zmir Hilton Otel\u2019de <\/b>ger\u00e7ekle\u015ftirdik. <\/span><\/p>\n

Etkinli\u011fimize kat\u0131l\u0131m g\u00f6steren turizm acentalar\u0131 ve oteller ile turizm sekt\u00f6r\u00fcne \u00f6zel haz\u0131rlad\u0131\u011f\u0131m\u0131z <\/span>g\u00fcncel veriler ile g\u00fcndemi yakalayan trendleri payla\u015ft\u0131k<\/span><\/i> ve dijital d\u00fcnya ve sosyal medyan\u0131n d\u00fcn\u00fc, bug\u00fcn\u00fc ve gelece\u011fi hakk\u0131nda verimli ve faydal\u0131 bir g\u00fcn\u00fc geride b\u0131rakt\u0131k. <\/span><\/p>\n

Dijital trendler ve sekt\u00f6rel verilerin yan\u0131nda <\/span>Google ve Youtube Reklam Modellerinin de<\/span><\/i> aktar\u0131ld\u0131\u011f\u0131 etkinli\u011fimizde, <\/span>Google \u0130rlanda Avrupa Merkez Ofisinden Can Ekim<\/b>, \u0130nternet Reklamlar\u0131 ile<\/span> Google ve<\/span><\/i> Youtube Reklam Modelleri <\/span><\/i>hakk\u0131nda g\u00f6r\u00fc\u015fmek \u00fczere video konferans ile etkinli\u011fimize ba\u011flanarak kat\u0131l\u0131m g\u00f6sterdi.<\/span><\/p>\n

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Etkinli\u011fimize <\/span>Instagram \u00fcnl\u00fcs\u00fc ve seyahat yazar\u0131<\/span><\/i>, ayn\u0131 zamanda <\/span>nereyekacsak.com<\/b> internet sitesi ve sosyal medya hesaplar\u0131n\u0131n sahibi<\/span> Or\u00e7un Dalarslan,<\/b> turizm sekt\u00f6r\u00fcnde sosyal medyan\u0131n \u00f6neminden kat\u0131l\u0131mc\u0131lara bahsederek <\/span>sosyal medyada eri\u015fim ve etkile\u015fimin reklam ve sat\u0131\u015fa sa\u011flad\u0131\u011f\u0131 katk\u0131lar<\/b> hakk\u0131nda \u00f6nemli bilgiler verdi.<\/span><\/p>\n

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Turizm sekt\u00f6r\u00fcne \u00f6zel verileri ve ge\u00e7mi\u015f sekt\u00f6rel tecr\u00fcbelerimize ba\u011fl\u0131 olarak internet reklamc\u0131l\u0131\u011f\u0131nda en s\u0131k yap\u0131lan do\u011frular\u0131n yan\u0131nda hatalar\u0131 da payla\u015ft\u0131\u011f\u0131m\u0131z etkinliklerimiz ile internetteki ara\u00e7lar\u0131n daha verimli kullan\u0131lmas\u0131n\u0131 sa\u011flayacak bilgileri edinebilir, de\u011fi\u015fen mobil kullan\u0131m\u0131na uygun do\u011fru kurgulanm\u0131\u015f dijital pazarlama stratejilerinin reklam performans\u0131n\u0131 nas\u0131l etkiledi\u011fini \u00f6\u011frenebilir, yeni y\u00f6ntemler ile internetten elde etti\u011finiz m\u00fc\u015fteri potansiyelini artt\u0131rabilir ve \u00fcr\u00fcnlerinizin sat\u0131\u015f\u0131 i\u00e7in ay\u0131rd\u0131\u011f\u0131n\u0131z toplam reklam b\u00fct\u00e7enizin sa\u011flad\u0131\u011f\u0131 performans\u0131 artt\u0131rabilirsiniz.<\/p>\n

\"\"<\/b><\/p>\n

T\u00fcrkiye\u2019nin \u00f6nde gelen dijital reklam ajans\u0131 olarak sosyal medya ile ilgili etkinlikte de payla\u015ft\u0131\u011f\u0131m\u0131z 5 \u00f6neri: <\/b><\/p>\n

1-<\/b> Pazarlama kampanyas\u0131na ba\u015flamadan \u00f6nce en karl\u0131 ve en verimli \u00fcr\u00fcn hizmetlerinizi g\u00f6z \u00f6n\u00fcne alarak pazarlama ama\u00e7lar\u0131n\u0131za uygun <\/span>reklam stratejileri<\/span><\/i> haz\u0131rlay\u0131n.<\/span><\/p>\n

2-<\/b> Geli\u015fen teknoloji ile YouTube, Facebook ve Instagram \u00fczerindeki <\/span>video reklamlar\u0131n\u0131<\/span><\/i> daha etkin kullan\u0131n. Dijital video reklamlar\u0131n <\/span>ilk 5 saniyesinde<\/span><\/i> marka ve pazarlama mesaj\u0131n\u0131z\u0131 mutlaka verin. <\/span><\/p>\n

3-<\/b> Yeniden pazarlama reklamlar\u0131, kay\u0131tl\u0131 liste reklamlar\u0131, benzer kitleler ile <\/span>hassas reklam hedeflemesi<\/b> yap\u0131n. <\/span><\/p>\n

4-<\/b> Reklamlar\u0131n\u0131z\u0131 internette herkese g\u00f6stermek yerine sat\u0131n alma potansiyeli ta\u015f\u0131yan ki\u015filere g\u00f6stererek reklamlar\u0131n verimini artt\u0131r\u0131n. <\/span><\/p>\n

5- <\/span>\u00a0<\/span>Google Analytics, Facebook raporlar\u0131, Google AdWords<\/span><\/i> verilerini i\u015fletmenizin pazarlama hedeflerine ula\u015fmas\u0131 i\u00e7in yak\u0131ndan takip edin.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Dijital d\u00fcnyan\u0131n yeni trendleri ile marka bilinirlili\u011fini ve sat\u0131\u015flar\u0131n\u0131 artt\u0131rmak isteyen turizm sekt\u00f6r\u00fcnden firmalar ile \u201cTurizm Acentalar\u0131 ve Otellere \u00d6zel Turizm Sekt\u00f6r\u00fcnde Dijital F\u0131rsatlar\u201d etkinli\u011fimizi \u0130zmir Hilton Otel\u2019de ger\u00e7ekle\u015ftirdik. Etkinli\u011fimize kat\u0131l\u0131m g\u00f6steren turizm acentalar\u0131 ve oteller ile turizm sekt\u00f6r\u00fcne \u00f6zel haz\u0131rlad\u0131\u011f\u0131m\u0131z g\u00fcncel veriler ile g\u00fcndemi yakalayan trendleri payla\u015ft\u0131k ve dijital d\u00fcnya ve sosyal medyan\u0131n d\u00fcn\u00fc,…<\/p>\n","protected":false},"author":1,"featured_media":27429,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[547],"tags":[691,557,587,692,560,693,562,538,659,694],"yst_prominent_words":[],"class_list":["post-31376","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogetkinlikler-en","tag-dijital-firsatlar-en","tag-dijital-pazarlama-en","tag-dijital-reklam-ajansi-en","tag-dijital-reklam-yatirim-en","tag-dijital-reklamcilik-en","tag-google-reklam-ajans-en","tag-google-reklamlari-en","tag-sosyal-medya-en","tag-sosyal-medya-ajans-en","tag-turizm-en"],"_links":{"self":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts\/31376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/comments?post=31376"}],"version-history":[{"count":0,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts\/31376\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/media\/27429"}],"wp:attachment":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/media?parent=31376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/categories?post=31376"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/tags?post=31376"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=31376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}