{"id":31450,"date":"2015-07-31T00:00:00","date_gmt":"2015-07-31T00:00:00","guid":{"rendered":"https:\/\/profaj.com\/facebook-2015-aylik-kullanici-gelirlerini-acikladi\/"},"modified":"2015-07-31T00:00:00","modified_gmt":"2015-07-31T00:00:00","slug":"facebook-2015-aylik-kullanici-gelirlerini-acikladi","status":"publish","type":"post","link":"https:\/\/profaj.com\/en\/facebook-2015-aylik-kullanici-gelirlerini-acikladi\/","title":{"rendered":"Facebook 2015 Ayl\u0131k Kullan\u0131c\u0131 Gelirlerini A\u00e7\u0131klad\u0131"},"content":{"rendered":"

Milenyum ku\u015fa\u011f\u0131, arkada\u015flar ve aile ile s\u00fcrekli temas halinde olma d\u00fcrt\u00fcs\u00fcn\u00fc Facebook kullanarak g\u00f6steriyor. Kullan\u0131c\u0131lar \u00e7evrelerindeki insanlar\u0131n neler yapt\u0131klar\u0131n\u0131, nerelere gittiklerini, nelerden ho\u015flan\u0131p nelerden ho\u015flanmad\u0131klar\u0131n\u0131, neler planlad\u0131klar\u0131n\u0131 bu platform \u00fczerinden \u00f6\u011freniyor. G\u00fcn i\u00e7erisinde en az 1 kez g\u00f6z at\u0131lan Facebook, Milenyum ku\u015fa\u011f\u0131 i\u00e7in neredeyse vazge\u00e7ilemez bir mecra olarak g\u00f6r\u00fcl\u00fcyor. Yap\u0131lan ara\u015ft\u0131rmalarda Facebook\u2019u D\u00fcnya \u00fcst\u00fcnde neredeyse 1,5 milyar insan\u0131n kulland\u0131\u011f\u0131 bir sosyal a\u011f olarak tan\u0131mlamam\u0131z m\u00fcmk\u00fcn g\u00f6r\u00fcn\u00fcyor.<\/p>\n

Sosyal a\u011flar ikinci \u00e7eyrek sonu\u00e7lar\u0131n\u0131 a\u00e7\u0131klamaya devam ederken 2015\u2019in ilk \u00e7eyre\u011finde elde etti\u011fi geliri d\u00fc\u015f\u00fcren Facebook \u00a0ikinci \u00e7eyrekte 4.04 milyar dolar elde etti. Facebook\u2019un hisse ba\u015f\u0131na d\u00fc\u015fen geliri ise b\u00f6ylece\u00a00,50 dolar\u0131 buldu.<\/p>\n

Ayl\u0131k aktif kullan\u0131c\u0131 say\u0131s\u0131 \u00fcst\u00fcnden verileri payla\u015fan Facebook\u2019un toplam kullan\u0131c\u0131 say\u0131s\u0131n\u0131 da 1.49 milyar olarak a\u00e7\u0131klad\u0131. Her g\u00fcn 1.5 milyar\u0131n \u00fczerinde araman\u0131n yap\u0131ld\u0131\u011f\u0131 Facebook, 850 milyon grup ve 450 milyon etkinlik yer al\u0131yor. Facebook\u2019un ayr\u0131 bir uygulama haline getirdi\u011fi Messenger ise 700 milyon kullan\u0131c\u0131ya sahip.<\/p>\n

Mobilde ki g\u00fcnl\u00fck aktif kullan\u0131c\u0131 say\u0131s\u0131n\u0131 1.31 milyon olarak a\u00e7\u0131klayan Facebook 2015 y\u0131l\u0131nda, reklam gelirlerinin mobildeki pay\u0131n\u0131 y\u00fczde 73’ten y\u00fczde 76’ya y\u00fckseltmi\u015f bulunuyor.<\/p>\n

Facebook\u2019un sat\u0131n ald\u0131\u011f\u0131 \u015firketlere gelecek olursak, Whatsapp\u2019\u0131n ayl\u0131k aktif kullan\u0131c\u0131 say\u0131s\u0131 800 milyon iken Instagram\u2019\u0131n ise 300 milyon ayl\u0131k aktif kullan\u0131c\u0131 say\u0131s\u0131 bulunuyor.<\/p>\n

\u0130nternet reklam ve dan\u0131\u015fmanl\u0131k hizmetleri Profaj olarak, sosyal mecralarda ki aktifli\u011finizi artt\u0131rman\u0131za yard\u0131mc\u0131 olmak ve markan\u0131z\u0131n prestijini artt\u0131rarak potansiyel m\u00fc\u015fteri kapasitenizi en \u00fcstlere \u00e7\u0131karman\u0131z\u0131 sa\u011flamak hedeflerimiz aras\u0131nda yer almaktad\u0131r.<\/p>\n

\"facebook-2015\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Milenyum ku\u015fa\u011f\u0131, arkada\u015flar ve aile ile s\u00fcrekli temas halinde olma d\u00fcrt\u00fcs\u00fcn\u00fc Facebook kullanarak g\u00f6steriyor. Kullan\u0131c\u0131lar \u00e7evrelerindeki insanlar\u0131n neler yapt\u0131klar\u0131n\u0131, nerelere gittiklerini, nelerden ho\u015flan\u0131p nelerden ho\u015flanmad\u0131klar\u0131n\u0131, neler planlad\u0131klar\u0131n\u0131 bu platform \u00fczerinden \u00f6\u011freniyor. G\u00fcn i\u00e7erisinde en az 1 kez g\u00f6z at\u0131lan Facebook, Milenyum ku\u015fa\u011f\u0131 i\u00e7in neredeyse vazge\u00e7ilemez bir mecra olarak g\u00f6r\u00fcl\u00fcyor. Yap\u0131lan ara\u015ft\u0131rmalarda Facebook\u2019u D\u00fcnya \u00fcst\u00fcnde neredeyse…<\/p>\n","protected":false},"author":1,"featured_media":27298,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[533],"tags":[673,784],"yst_prominent_words":[],"class_list":["post-31450","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en","tag-facebook-en","tag-facebook2015-en"],"_links":{"self":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts\/31450","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/comments?post=31450"}],"version-history":[{"count":0,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts\/31450\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/media\/27298"}],"wp:attachment":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/media?parent=31450"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/categories?post=31450"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/tags?post=31450"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=31450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}