

{"id":31518,"date":"2014-03-03T00:00:00","date_gmt":"2014-03-03T00:00:00","guid":{"rendered":"https:\/\/profaj.com\/marka-bilinirligi-uzerinde-yeniden-pazarlama-etkisi\/"},"modified":"2014-03-03T00:00:00","modified_gmt":"2014-03-03T00:00:00","slug":"marka-bilinirligi-uzerinde-yeniden-pazarlama-etkisi","status":"publish","type":"post","link":"https:\/\/profaj.com\/en\/marka-bilinirligi-uzerinde-yeniden-pazarlama-etkisi\/","title":{"rendered":"Marka Bilinirli\u011fi \u00dczerinde Yeniden Pazarlama Etkisi"},"content":{"rendered":"<p>Bir kullan\u0131c\u0131 olarak en iyisini en iyi fiyat ile ararken bazen internet sitelerinde sa\u011fda, solda ve yukar\u0131da yer alan Google reklam alanlar\u0131nda baz\u0131 marka ve \u00fcr\u00fcnlerin reklamlar\u0131n\u0131 daha s\u0131k g\u00f6r\u00fcrs\u00fcn\u00fcz. Hatta b\u00fcy\u00fck bir tesad\u00fcft\u00fcr ki bu \u00fcr\u00fcn ve markalar genellikle sizin arad\u0131\u011f\u0131n\u0131z son \u00fcr\u00fcn ve hizmetlerle alakal\u0131 olur. Bu Google AdWords&#8217;\u00fcn en etkili silah\u0131 yeniden pazarlaman\u0131n ta kendisidir. AdWords&#8217;\u00fcn yeniden pazarlama \u00f6zelli\u011fi internet sitenize, internet sitenizde her hangi bir sayfaya ziyaret ger\u00e7ekle\u015ftiren ve hatta sepete \u00fcr\u00fcn atm\u0131\u015f ama sat\u0131n almay\u0131 hen\u00fcz tamamlama\u0131\u015f kullan\u0131c\u0131lara tekrar tekrar reklam g\u00f6stermenizi sa\u011flar. AdWords&#8217;\u00fcn yeniden pazarlama \u00f6zelli\u011fi sayesinde Google reklamlar\u0131n\u0131z\u0131 internet sitenize ziyaret ger\u00e7ekle\u015ftirmi\u015f kullan\u0131c\u0131lara daha s\u0131k g\u00f6sterebilirsiniz. T\u00fcm internet kullan\u0131c\u0131lar\u0131na g\u00f6re \u00e7ok daha dar bir kitleyi hedefledi\u011finiz i\u00e7in standart AdWords b\u00fct\u00e7enizin yan\u0131nda \u00e7ok ta fazla b\u00fct\u00e7e ay\u0131rman\u0131z gerekmez. Ancak i\u015fletmenizin reklamlar\u0131 sitenizi ziyaret eden kullan\u0131c\u0131lar i\u00e7in tam bir bilin\u00e7 alt\u0131 etkisine d\u00f6n\u00fc\u015f\u00fcr. Kullan\u0131c\u0131lar Dejavu olmu\u015f\u00e7as\u0131na her yerde reklamlar\u0131n\u0131z\u0131 g\u00f6r\u00fcr. Hatta genel olarak firmaya bak her yere reklam vermi\u015fler derler. Bu sebeple Google AdWords&#8217;\u00fcn en etkili silah\u0131 olan yeniden pazarlamay\u0131 klasik sat\u0131\u015f taktiklerinizi tamamlay\u0131c\u0131 olarak markan\u0131z\u0131n bilinirli\u011fini g\u00fc\u00e7lendirmek i\u00e7in kullanabilirsiniz.<br \/>\n\u00d6rnek olarak toplu eposta g\u00f6nderimi yapt\u0131ktan sonra g\u00f6nderimden t\u0131klayarak sitenize gelen kullan\u0131c\u0131lara harekete ge\u00e7irici mesajlar g\u00f6sterebilirsiniz. B\u00f6ylece g\u00f6nderdi\u011finiz epostalar\u0131n etkisini \u00f6nemli oranda artt\u0131r\u0131rs\u0131n\u0131z.<br \/>\nSunuma gitti\u011finiz, \u00fcr\u00fcn ve hizmetlerinizi sergiledi\u011finiz toplant\u0131larda m\u00fc\u015fterilerinizin bilgisayarlar\u0131ndan internet sitenizi a\u00e7\u0131p siz oray\u0131 terk ettikten sonra markan\u0131z\u0131n orada kalmas\u0131n\u0131 sa\u011flayabilirsiniz.<br \/>\nM\u00fc\u015fterilerinize teklif g\u00f6ndermeniz gerekti\u011finde teklifi eposta ile g\u00f6ndermek yerine internet sitenizde belirli bir alana y\u00fckleyip m\u00fc\u015fteri aday\u0131n\u0131z\u0131n o sayfaya gelmesini sa\u011flay\u0131p b\u00f6ylece yeniden pazarlama kitlenizde bir hedef olmas\u0131n\u0131 sa\u011flayabilirsiniz. B\u00fct\u00fcn bunlar ve bunlara ilave edebilece\u011finiz b\u00fct\u00fcn pazarlama fikirlerinde yeniden pazarlamay\u0131 ka\u00e7mak \u00fczere olan m\u00fc\u015fteri aday\u0131n\u0131z i\u00e7in geri getirici ve sat\u0131\u015f sonland\u0131r\u0131c\u0131 faaliyet olarak kullanabilirsiniz.<\/p>\n<p>Arma\u011fan Bengi<br \/>\nProfaj \u0130\u015f Geli\u015ftirme M\u00fcd\u00fcr\u00fc<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bir kullan\u0131c\u0131 olarak en iyisini en iyi fiyat ile ararken bazen internet sitelerinde sa\u011fda, solda ve yukar\u0131da yer alan Google reklam alanlar\u0131nda baz\u0131 marka ve \u00fcr\u00fcnlerin reklamlar\u0131n\u0131 daha s\u0131k g\u00f6r\u00fcrs\u00fcn\u00fcz. Hatta b\u00fcy\u00fck bir tesad\u00fcft\u00fcr ki bu \u00fcr\u00fcn ve markalar genellikle sizin arad\u0131\u011f\u0131n\u0131z son \u00fcr\u00fcn ve hizmetlerle alakal\u0131 olur. Bu Google AdWords&#8217;\u00fcn en etkili silah\u0131 yeniden&#8230;<\/p>\n","protected":false},"author":1,"featured_media":27151,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[533],"tags":[],"yst_prominent_words":[],"class_list":["post-31518","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en"],"_links":{"self":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts\/31518","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/comments?post=31518"}],"version-history":[{"count":0,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts\/31518\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/media\/27151"}],"wp:attachment":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/media?parent=31518"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/categories?post=31518"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/tags?post=31518"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=31518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}