{"id":31579,"date":"2011-12-15T00:00:00","date_gmt":"2011-12-15T00:00:00","guid":{"rendered":"https:\/\/profaj.com\/adwords-hesabi-agac-yapisi\/"},"modified":"2011-12-15T00:00:00","modified_gmt":"2011-12-15T00:00:00","slug":"adwords-hesabi-agac-yapisi","status":"publish","type":"post","link":"https:\/\/profaj.com\/en\/adwords-hesabi-agac-yapisi\/","title":{"rendered":"AdWords Hesab\u0131 A\u011fa\u00e7 Yap\u0131s\u0131"},"content":{"rendered":"

Ba\u015far\u0131l\u0131 bir AdWords hesab\u0131 olu\u015fturmak i\u00e7in \u00f6ncelikle satt\u0131\u011f\u0131n\u0131z \u00fcr\u00fcn ve hizmetlerin hangi hedef kitleye pazarlanmas\u0131 gerekti\u011finin \u00e7ok iyi analiz edilmesi gerekir. \u00dcr\u00fcn gruplar\u0131n\u0131n ayr\u0131 kampanya ya da ayr\u0131 reklam grubu alt\u0131nda m\u0131 yer alaca\u011f\u0131 karar\u0131 tamamen o \u00fcr\u00fcn grubu ile ilgili ba\u011f\u0131ms\u0131z bir pazarlama \u00e7al\u0131\u015fmas\u0131 olup olmad\u0131\u011f\u0131 ile alakal\u0131d\u0131r. \u00d6rnek olarak buzdolab\u0131 ve \u00e7ama\u015f\u0131r makinesi sat\u0131yor oldu\u011funuzu d\u00fc\u015f\u00fcnelim. Bu 2 \u00fcr\u00fcn grubu i\u00e7in pazarlama b\u00fct\u00e7eniz ve reklamlar\u0131n g\u00f6sterilece\u011fi yerler farkl\u0131 ise bu 2 \u00fcr\u00fcn grubunu ayr\u0131 AdWords hesab\u0131n\u0131zda ayr\u0131 reklam kampanyas\u0131 olarak tan\u0131mlamak gerekir. Ayn\u0131 b\u00fct\u00e7eyi payla\u015facaklarsa ayn\u0131 kampanya alt\u0131nda farkl\u0131 reklam gruplar\u0131 alt\u0131nda yer almas\u0131 da b\u00fct\u00e7enin kontrol\u00fcn\u00fc kolayla\u015ft\u0131r\u0131rken ayr\u0131 reklam gruplar\u0131 i\u00e7in farkl\u0131 reklamlar yazabilece\u011finiz i\u00e7in reklamlar\u0131n daha fazla t\u0131klanma almas\u0131n\u0131 sa\u011flayabilirsiniz.<\/p>\n

\u00d6rnek AdWords a\u011fa\u00e7 yap\u0131s\u0131:<\/p>\n

    \n
  1. Beyaz E\u015fya Kampanyas\u0131 (google aramalar)<\/li>\n
      \n
    1. buzdolab\u0131 reklam grubu<\/li>\n
    2. \u00e7ama\u015f\u0131r makinesi reklam grubu<\/li>\n<\/ol>\n
    3. TV Kampanyas\u0131 (google aramalar)<\/li>\n
        \n
      1. lcd tv<\/li>\n
      2. led tv<\/li>\n
      3. smart tv<\/li>\n<\/ol>\n
      4. Beyaz E\u015fya Kampanyas\u0131 G\u00f6r\u00fcnt\u00fcl\u00fc Reklam A\u011f\u0131<\/li>\n
          \n
        1. buzdolab\u0131 reklam grubu<\/li>\n
        2. \u00e7ama\u015f\u0131r makinesi reklam grubu<\/li>\n<\/ol>\n
        3. Beyaz E\u015fya Kampanyas\u0131 Mobil Reklamlar<\/li>\n
            \n
          1. buzdolab\u0131 reklam grubu<\/li>\n
          2. \u00e7ama\u015f\u0131r makinesi reklam grubu<\/li>\n<\/ol>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"

            Ba\u015far\u0131l\u0131 bir AdWords hesab\u0131 olu\u015fturmak i\u00e7in \u00f6ncelikle satt\u0131\u011f\u0131n\u0131z \u00fcr\u00fcn ve hizmetlerin hangi hedef kitleye pazarlanmas\u0131 gerekti\u011finin \u00e7ok iyi analiz edilmesi gerekir. \u00dcr\u00fcn gruplar\u0131n\u0131n ayr\u0131 kampanya ya da ayr\u0131 reklam grubu alt\u0131nda m\u0131 yer alaca\u011f\u0131 karar\u0131 tamamen o \u00fcr\u00fcn grubu ile ilgili ba\u011f\u0131ms\u0131z bir pazarlama \u00e7al\u0131\u015fmas\u0131 olup olmad\u0131\u011f\u0131 ile alakal\u0131d\u0131r. \u00d6rnek olarak buzdolab\u0131 ve \u00e7ama\u015f\u0131r makinesi…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[533],"tags":[],"yst_prominent_words":[],"class_list":["post-31579","post","type-post","status-publish","format-standard","hentry","category-blog-en"],"_links":{"self":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts\/31579","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/comments?post=31579"}],"version-history":[{"count":0,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/posts\/31579\/revisions"}],"wp:attachment":[{"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/media?parent=31579"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/categories?post=31579"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/tags?post=31579"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/profaj.com\/en\/wp-json\/wp\/v2\/yst_prominent_words?post=31579"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}